Packaging project & data management
Packaging projects. Data. Approvals. One central workflow.
SECOND CHANNEL connects projects, technical specifications, artwork and approval processes in one environment — for brand teams, packaging development, agencies and print partners alike.
When packaging projects live in too many places
A single packaging project can span dozens of products, variants and versions, coordinated across internal teams, agencies, repro partners and printers. Without a central structure, briefs, artwork, technical data and approvals end up scattered across email, folders and chat threads.
- Many products, SKUs and language variants in progress at once
- Multiple internal and external stakeholders on a single project
- Technical specifications, artwork files and approvals with no shared context
The packaging process in SECOND CHANNEL
A simplified view of a typical packaging project — from first idea to archived project.
- 01
Brief
Capture project goals, product data and requirements centrally.
- 02
Design
Develop concepts and align with everyone involved.
- 03
Artwork
Finalise artwork and repro against technical specifications.
- 04
Approval
Run multi-stage approvals with clear responsibilities.
- 05
Print data
Provide final, production-ready print data.
- 06
Archive
Keep versions and project data centrally archived.
A simplified, illustrative view. The actual process in SECOND CHANNEL follows your organisation and workflows.
Audit-ready. From day one.
Work steps, versions and approvals stay traceably documented in the electronic job bag.
- Current status at a glance
- Central product and project information
- Every work step and approval documented and traceable
Clear roles for internal and external stakeholders
Packaging projects involve more than one team. SECOND CHANNEL makes it visible who is responsible for what — internally and with external partners.
Brand & product management
Define the brief, product data and project goals.
Packaging development
Own technical specifications and dielines.
Agencies & repro partners
Produce design, artwork and finished repro.
Printers
Receive final, production-ready print data.
Technical packaging data in one place
Dielines, print colours and technical specifications stay linked to the project — instead of spread across separate files and emails.
- Technical packaging specifications
- Printing specifications
- Print colours
- Dielines
- Version management
Artwork, repro and documents in project context
Artwork versions, repro data and project-related documents stay traceable and connected to the project.
- Artwork processes
- Repro / prepress
- Documents
- Version history
Final print and production data
Once a project is finally approved, production-ready print data and repro-specific data are available in a structured form.
- Final print data
- Repro-specific production data
- Packshots / image data
One central project archive
Completed projects, versions and technical data stay centrally archived and findable — including for later updates and relaunches.
Multi-stage approvals with clear ownership
Approval processes can span multiple stages and stakeholders — traceable for everyone involved in the decision.
Artwork approval
Review and approve directly on the project.
Multi-stage workflows
Map multiple approval stages and participants.
Traceable history
Decisions and status stay documented.
What SECOND CHANNEL changes day to day
Instead of piecing information together, teams work from one shared project status.
Fewer status questions
Status, data and responsibilities are visible to everyone involved.
Clear project status
Always visible which stage a project is in.
Structured handovers
From design through artwork to final print data.
Traceable approvals
Approval decisions stay documented.
Who SECOND CHANNEL is built for
Brands & retailers
Keep an overview of packaging projects across brands and product lines.
Packaging development
Manage technical specifications and project data centrally.
Agencies & repro partners
Work directly on the project instead of scattered file handovers.
Printers
Receive final data in a clearly defined format.
See SECOND CHANNEL against your own processes
Request a demo and talk through how SECOND CHANNEL fits your packaging workflows.
Request a demo